Content Production · Livestream · Recording · Visuals
diefarbenull produces fashion show content in Cologne since 2010: beat-precise LED stage animations, bilingual livestream, event recording and social media teasers as part of one integrated show production.
What diefarbenull produces
Because content production and show direction are developed within one production, LED visuals can be aligned precisely with music, dramaturgy and live cues. diefarbenull produces the screen content as part of the full production, while Cihan Hazar leads the overall creative and technical direction. Every animation is cut to the exact beat of the track and developed from the logic of the show.
diefarbenull has produced bilingual livestreams and LED stage content for the spoga horse FASHION WALK at Koelnmesse since 2015.
Production scope
01
Every brand receives a custom animation loop for the full-stage LED system, cut precisely to the rhythm of their music slot. Logo treatments, backdrop visuals, atmosphere loops and transition sequences are developed for the individual brand presentation.
02
Before any animation is produced, diefarbenull develops the visual language of the show: colour palette, motion style, transition logic, LED content architecture. All twelve brand animations read as one coherent show.
03
Complete livestream production in German and English: camera direction, professional bilingual voice-over commentary, multi-platform broadcast. The spoga horse FASHION WALK has been broadcast live with simultaneous German and English commentary since 2015.
04
Professional event recording integrated into the live production workflow. Camera concept, recording and live direction are planned as part of the overall show, with specialist teams implementing the individual technical disciplines.
05
From every show, diefarbenull produces social media teaser content: vertical format clips for Instagram Reels and Stories, cut from show footage and designed to reflect the visual language of the production.
Production evidence
diefarbenull produces LED content and bilingual livestreams for the multi-brand fashion show at Koelnmesse as part of the complete live production.
FAQ
Because content production and show direction are developed within one production, LED visuals can be aligned precisely with music, dramaturgy and live cues. diefarbenull produces the screen content as part of the full production, while Cihan Hazar leads the overall creative and technical direction. Every animation is cut to the exact beat of the track and developed from the logic of the show.
Yes. diefarbenull has produced bilingual livestreams for the spoga horse FASHION WALK at Koelnmesse since 2015, with simultaneous German and English commentary.
Commission